Implementation of activities in which the chapter assumes leadership roles on campus, in the community and within Phi Theta Kappa should be the primary focus of Leadership Hallmark programs. Other activities may demonstrate how the chapter has promoted the development of leadership skills for members and others on campus and in the community. Phi Theta Kappa's Leadership Development Studies Program may be used as the basis for leadership development for the chapter and others. To be competitive, chapters should be able to clearly define their Leadership Hallmark goals for both the primary focus (leadership roles) and the secondary focus (leadership skills development) of their Leadership Hallmark program. Chapters will also be asked to describe the specific outcome of their Leadership Hallmark program, including who benefited and how they benefited, as well as the growth of the chapter and others.